My east is your west

c.a.p.74024 has some very special feelings about Puglia.

Now in Gagliano del Capo, to the south from Lecce, Capo d’Arte, a not-for-profit association promoting contemporary art in Puglia, presents the seventh edition of its annual festival.

For this year, one of the most relevant artists in Asia is presented there: Shilpa Gupta (Mumbai, India, 1979) with her work “My east is your west”, which is installed in the main square of Gagliano del Capo. The work is placed on Palazzo Daniele’s rooftop – Capo d’Arte’s headquarter, a historic building which dates back to the XIX century.

The piece is an imposing and thought-provoking neon light installation that makes viewers reflect upon prejudice and that acquires a deeper meaning with its new setting on the Mediterranean, which has now become an epicenter of migrations and conflicts.

Due to its interwoven letters, “My east is your west” suggests a sense of circularity and reciprocity, halfway between illegibility and clarity, orientation and confusion. The meaning of the sentence only reveals itself when the pulsating light rearranges the letters and, at the same time, the 10 meters artwork illuminates the square below.

The installation will remain there for at least 3 years.

Address: Corso Umberto I, Gagliano del Capo (LE)