“MAY-SELF” is a quarantine editorial shot inside the spring greenery of a private home garden after the government decision in May 2020 to step into the COVID-19 phase 2, giving people a breath of natural freedom.

Inspired by “The Unbearable Bradness of Being” of Mark Seliger (1999), photographer Stefano Carloni decided to adapt and challenge himself and be (almost) the only one on set, behind and in front of the camera at the same time.

The editorial conveys an idea of gender fluidification, characterized by an extreme sense of humor and a set of weird, bold and feminine pieces. The aim is to show how to stage a performing tale with no boundaries and constrictions, but just for a pure sense of self expression.


top COMME DES GARÇONS NOIR KEI NINOMIYA

trench SAKS POTTS

blouse SAKS POTTS, trousers GmbH

dress GmbH

bag TELFAR

bag COPERNI

skirt SACAI, boots NODALETO


Photographer: Stefano Carloni as a photographer (@mr_tuft)

Model: Stefano Carloni as a model (@stefanettettino)

Special thanks to MAXIM THE34